The FanDuel Group has agreed to another partnership that will help bolster and further their exposure in the sports betting and fantasy sports market. A newly announced deal with SportsGrid, the first-ever 24/7 network dedicated entirely to sports betting, will make FanDuel the network's exclusive partner in content and distribution across the Sportsbook, Casino, Racing and Fantasy Sports
This multi-year deal will provide FanDuel with the exclusivity on all SportsGrid's properties for digital distribution, broadcast, syndication, and radio assets.
The two sides have also agreed to collaborate on content creation, with over 50 hours of original video and audio content expected each month. With this partnership, SportsGrid will exclusively use FanDuel's odds, data and promotions across all of their shows and programming.
“We’re excited to provide our loyal fantasy and sports betting customers with more ways to learn, play and win through this exclusive partnership with SportsGrid. By deepening our partnership with SportsGrid, we can bolster our distribution footprint in the US and differentiate our content offerings, equipping more fans with the data and intelligence needed to make informed decisions, whether finalizing a lineup or placing a wager on a big game.”- CEO of FanDuel, Matt King
SportsGrid will continue to utilize their current production studios in New York and at the FanDuel Sportsbook location at the Meadowlands Racetrack in New Jersey. The SportsGrid studio will also now be sponsored by FanDuel.
“Millions of sports fans rely on our real-time data and intelligence as they formulate their fantasy or sports gaming strategy,” said Louis Maione, President and Founder of SportsGrid. “FanDuel has been a great partner for us and furthering our partnership with such a recognized leader in the space helps us better serve the community and strengthens our position as the premier free sports gaming and lifestyle channel.”
Overall, this is a furthering of an already successful partnership that both companies are excited to move forward and continue to build upon.
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David Kaestle is not a FanDuel employee. In addition to providing DFS gameplay advice, David also participates in DFS contests on FanDuel using his personal account, username davekaestle. While the strategies and player selections recommended in his articles are his personal views, he may deploy different strategies and player selections when entering contests with his personal account. The views expressed in their articles are the author's alone and do not necessarily reflect the views of FanDuel.