Carolina Panthers Become FanDuel's Newest Partner Ahead of North Carolina Launch

FanDuel has inked a new multi-year partnership with the Carolina Panthers as an Official Sports Betting Partner. The partnership comes ahead of North Carolina’s March 11 launch of mobile sports betting.

As part of the partnership, FanDuel will feature Panthers branding across its marketing channels and collaborate with the team on digital and social media content. Fans can also expect signage and special events at Bank of America Stadium.

To celebrate the new partnership with the Panthers, FanDuel TV's “Up & Adams” with Kay Adams will broadcast live from the stadium on Wednesday, March 6, featuring franchise star Luke Kuechly and others. The show airs weekdays at 11 a.m. ET on FanDuel TV, FanDuel TV+, and YouTube.

"We are thrilled to welcome FanDuel as an Official Sports Betting Partner," said Kristi Coleman, Carolina Panthers president. "As we look ahead to the 2024 season, we're excited about the opportunities this partnership presents to deliver unique and engaging experiences to our fans while they are in North Carolina."

With North Carolina’s addition, FanDuel now operates mobile sports betting in 22 states, including nearby Kentucky, Tennessee, and Virginia.