Asaf Noifeld is the Managing Director of Casino at FanDuel, where he has full functional responsibility of the Casino business unit and leads strategic growth. During his time at FanDuel, Noifeld led a long-term strategy aimed at securing the #1 position in the U.S. casino market. Under Noifeld’s leadership, in early 2024, FanDuel Casino emerged as the #1 iGaming operator in the U.S. for the first time, marking a transformational moment.
Prior to joining FanDuel in 2022, Noifeld was the Managing Director of Casino at PokerStars, one of the world's largest online casino brands. He worked at PokerStars for eight years building the company's online casino business from scratch and spearheading initiatives to expand the marketing and product functions of the online casino business. Prior to joining PokerStars, he worked at 888 Casino in a variety of roles.
Noifeld, originally from Tel Aviv, received a Bachelor of Science in Industrial Engineering and a Master of Business Administration from Tel Aviv University.